Introducing the Sexy Granny Panty®
“I thought to myself, I can’t be the only woman in the world looking for comfortable, sexy granny panties,” Bloomers’ co-founder, Dr. Shaula Alexander Yemini
When it comes to underwear, today there are more sizes, more shades and more skin tones for various body shapes.
Inclusivity is a good thing.
But what about women who’ve gained a few years. Or a few pounds. Had a baby. Or just made it through menopause?
The fact is that over the course your life your hormones go through different phases.
These phases not only shape your reproductive health, but also your body shape and how you view your sexuality.
Everyday undies are easy. Sexy lingerie? Well, that’s a whole ‘nother story.
So, how do we stay true to our sexiest selves?
Too low, too high, too wide, too tight, covering too much, or maybe not enough. A comfortably sexy fit is hard to find when you’re young - and even harder as your body changes. Just had a baby or a C-section. Put on a few years or a few pounds. Or finally made it through menopause.
It’s time to change the definition of sexy.
We believe sexy should be accessible and attainable. And above all, ageless.
That’s why we created Bloomers Intimates, sexy lingerie for every woman with a changing body. That means all of us.
Our mission is to change the world one tush at a time.
Our Commitment

We're giving back
Bad undies are a pain, but imagine having no undies? That’s why we donate panties to women in need via The Undies Project.

Reducing our footprint
Less polybags, less problems! We're reducing waste by packaging our products in reusable laundry bags and recyclable mailers.

Supporting our community
It takes a village, and we wouldn't be here without ours. So we give back by sponsoring events and teams (go Bloomers Boomers!).

Change is Beautiful Promise™
Our bodies change. Our size changes. And at Bloomers, we’re here to change with you.
If you’ve shopped with us before and your size changes, your first pair in a new size is on us. 💛
Simply place an order for your new size and email us at hello@bloomersintimates.com with your order number and we’ll refund you one (1) pair.
Because change isn’t just okay - change is beautiful. We promise.
Offer applies to existing customers who have purchased three (3) or more pairs. New order must take place at least six (6) months after your first purchase. Limit to one (1) refunded pair per customer.

From our Founders
Stress, sleep, hormones, birthdays (and yes, too much salt) all change our bodies.
Not to mention bloat. Babies. Menopause.
We gain weight. We lose weight. Our hips get wider. Our tummies softer.
Size is just one of the ways we change. The truth? We’re changing all the time.
We change our minds. A good thing because it means we are growing and learning.
We change our tunes. Because we’ve become stronger and more confident in our decisions.
We change our careers, relationships, geography, our place in the world. Because living life is a jumbled, crazy journey filled with twisting and veering paths.
We have changes of heart. Accept and become less judgey about ourselves and our bodies.
We change our priorities and our POVs. Making us more focused on our purpose.
Change is a beautiful thing.
But the idea of a woman being sexy after marriage or children, or simply time, still rankles a lot of people. Women included.
We want to change the way we think about underwear. That’s why we created Bloomers Intimates.
We hope you’ll join our movement.
Noa Arias & Shaula Yemini