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We believe sexy should be attainable and effortless. Because every woman deserves to feel beautiful at any age, shape or size.
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Freshen up your top drawer with our newest lace briefs, slip shorts, and leakproof underwear.

Meet Her Highness
High-waisted panties with coverage you can count on. Now available with a SneezeProof gusset.















Our customers are head over heels!
(while their panties stay put)
LISA
Best underwear ever!
"I am thrilled with this underwear.... I've worn and washed them and they keep both color and recovery. They are the best!"
MARGARET
I love these briefs!
"These lovely, lacy briefs are so pretty and comfortable. I have many Bloomers lace briefs and Pantyloons and I love them all."
CHARISE
Favorite undies ever
"I find these life changing. They smooth out my hips and peek out the bottom of my dresses. Soft and not itchy, don’t roll or bunch."
CARYN
Panty perfection
"Love these! Perfect cut, comfortable, don’t ride up or move around, look great under clothes and so pretty! Bought in multiple colors."

Bloomers with benefits
Join our loyalty program and earn points for every dollar you spend. Plus, get $10 off when you introduce Bloomers to a friend.

Love yourself in lace lingerie
Stress, sleep, what we eat, how much we eat, hormones, too much salt (the list goes on) all impact the shape of our bodies.
Not to mention bloat, babies and birthdays.
We gain weight. We lose weight. Our hips may get wider. Our tummies rounder.
Bloomers is the first sexy lingerie designed for women with ever-changing bodies. And isn't that all of us?

Free shipping on U.S. orders!

30-day returns & exchanges.

Free laundry bag with order.